THE HECTARE TRADING ROADSHOW
Join us for an evening of insight, inspiration and connection
Little Rollright Farm, OX7 5QA | Thursday 17th September | 4pm - 8pm
WHAT TO EXPECT
Hectare Trading's first Roadshow lands at Little Rollright Farm, hosted by Tom MacFarlane. Join us for a day of grain marketing insights, agronomic advice, and regenerative farming know-how, with special guests Jake Freestone (The Green Farm Collective) and independent agronomist Kieran Walsh (Grounded Agvice).
Expect expert talks, a farm walk, a live Hectare Trading demo, and great networking, all rounded off with a farm-sourced BBQ and drinks from Kaleb Cooper's Bar.
Walk away with practical ideas for stronger, more resilient, and more profitable farming.
Expert speakers
Hear from leading voices in grain marketing, agronomy, and regen farming on how to strengthen business resilience and long-term profitability.
Practical Ideas
Take home actionable strategies you can put to work on your own farm. Real advice, tailored to farms of any scale.
Networking, BBQ & Drinks
Connect with farmers and industry professionals over a BBQ, sourced directly from the farm, and drinks courtesy of Kaleb's Bar.
THE HIGHLIGHTS
Grain Marketing in Practice
An in-depth look at:
The value of grain marketing and risk management
Understanding market opportunities
Maximising crop value through informed selling decisions
Current market trends and outlook
How farmers can improve marketing performance and business profitability
A live demonstration of the Hectare Trading platform
Includes an interactive Q&A session.
The Hectare Trading Team
The Green Farm Collective
Jake, a founder of The Green Farm Collective, is a 2022 BBC Future of Farming Winner, Nuffield Scholar, and LEAF Farmer, with accolades including Farmers Weekly Environmental Champion, British Farming Awards Arable Innovator of the Year, and Soil Farmer of the Year. He has spoken widely on precision farming, regenerative techniques, and carbon.
He'll cover regenerative management practices, soil health and carbon verification, and his own farming experience. Plus how farmers can join the Collective to trade carbon through Trinity Natural Capital Markets.
Jake Freestone
Regenerative Farming at Little Rollright Farm
Tom will share the farm's regenerative agriculture journey, including: Soil health improvements
Cover cropping and rotations
Input optimisation
Business and environmental outcomes.
This session includes a guided walk around the farm to see regenerative practices in action.
Tom MacFarlane
Independent Agronomy Perspective
Kieran is an Independent Agronomist from Grounded Agvice with expertise extending well beyond crop inputs, taking a whole-systems approach that prioritises soil health, balanced farming practices and sustainable cost management. He’ll be exploring:
Practical agronomic approaches
Crop resilience and performance
Soil management strategies
Balancing sustainability and profitability
Kieran Walsh